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March 22, 2012

Happy Hunger Games!

At midnight, Hunger Games fans will flock to theaters to catch the film’s long-anticipated premiere. 

To celebrate the start of the 74th annual Hunger Games, here’s a shot of Jennifer Lawrence and gang at Calvin Klein’s screening party

Doesn’t JLaw look gorgeous in her curve-hugging, chest-flaunting Calvin Klein number? Yeah, we thought so, too. 

Happy Hunger Games! 

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June 12, 2012

Alexander Skarsgård is the (Sexy) New Face of Calvin Klein

Are you ready to get bitten by Alexander Skarsgård's brand new Calvin Klein campaign? The True Blood star has already captured the hearts of gals everywhere, so serving as the face of Calvin Klein’s Encounter fragrance is just icing on the cake.

Expect everyone’s favorite vampire to make September even more sultry. Sorry, Bill! 

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May 18, 2013

Saturday Obsession: Rooney Mara for Calvin Klein

Rooney Mara fans, rejoice! The 28-year-old Girl With the Dragon Tattoo star has been tapped to serve as the face of a city-chic campaign for Calvin Klein’s new fragrance, which is aptly called “Downtown”.

According to the Telegraph, photographer Jean-Baptiste Mondino shot the ads for print while TGWTDT director David Fincher will helm the small-screen campaign.

"I am very excited to be included in the group of amazing women that have been featured in the iconic advertising campaigns for Calvin Klein fragrances," Mara explained to WWD. “The Downtown fragrance holds true to the chic, confident and simple feeling of the Calvin brand. The effortless and timeless appeal of the Calvin Klein Collection and the Downtown scent made this a natural partnership.”

Despite her gracious statement, we don’t need much convincing. If it’s good enough for Rooney, it’s good enough for us.

The perfume is said to have top notes of Italian cedrat, bergamot, Tunisian neroli, green pear and watery plum; a heart of pink peppercorn, violet leaf and gardenia petals, and a drydown of Texan cedarwood, incense, vetiver and velvet musks. (via the Telegraph)

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